BUSINESS
Marketing
Sales

PERSONAL DEVELOPMENT
General Habit Support

After having an early start-up experience, I have worked as a professional for various global industry leaders from Market Research, Telecommunications and FMCG sectors till 2022.

While I took different responsibilities in consumer & shopper insights, marketing strategy and revenue growth management roles during my career, I also developed a special expertise in behavioral science and neuromarketing fields, due to being obsessed about consumer & shopper (thus human) behavior. Being an award-winning facilitator and trainer in these fields, some of my works have been shared and implemented as best practices at global level.

I founded System1 Labs in 2022, with the ambition of helping organizations or individuals using alternative approaches that leverage behavioral science tools. I can help business teams or individuals to learn & apply the Tiny Habits methodology in pursuing their business or individual goals.