TINY HABITS® CERTIFICATION

Behavior change doesn’t have to be difficult, intimidating or unsustainable, and it doesn’t have to end in failure and frustration every time.  


By learning the most effective behavior change method in the world, it is possible to create new, lasting behaviors (that can literally transform the lives of your clients) when you have the right approach.

Zeinab Agha 

Tiny Habits Certified Coach

CORE ELEMENTS OF THIS CERTIFICATION

SEVEN WEEKLY LIVE CLASSES:  Interactive classes in our virtual Zoom classroom, taught by the Director of Tiny Habits Academy, Linda Fogg-Phillips, M.S., and the Assistant Director of Tiny Habits Academy, Jennifer Lee, M.S.


Each class is 90-minutes long.

Dr. BJ Fogg will be available to Coaches-in-Training once a week during his Open Office Hours. As a Coach-in-Training can join him on Thursdays at 12:00 pm PT.


TWO WEEK HANDS-ON APPRENTICESHIP: You wrap up the course with an apprenticeship to get hands-on, practical coaching experience to master the Tiny Habits® method, and we help you every step of the way. (No panic or trepidation necessary).


THIS is what makes the Tiny Habits® Certification so effective: You get real-world experience teaching this method, with our expert help and support as you do.

Here at Tiny Habits® Academy, we have good news for you and for your clients.

You’re tired of seeing your clients struggle to make changes, and getting lackluster outcomes when they work with you as a result.


You’re a coach, personal trainer, nutritionist, a naturopath, a counselor, a psychotherapist, or a consultant and recommending new habits and behaviors for your clients is a key part of what you do. 


BUT

 

  • When you make a suggestion to your clients, they often say, “I don’t have time for that/I don’t know if I can do that”... (or some version of this demotivated push-back).
  • They lack the confidence that they can even make lasting changes, and that in itself breaks your heart (and okay, also frustrates you no end. ;-)  
  • You want to see your clients succeed, but right now you don’t know how. What you’re teaching them is so powerful — it’s just that they’re not actually doing it.


If you relate to ANY of this, you’re not alone. This is something that a lot of coaches, consultants, counselors (etc) face every day.


Because for most people, your clients included, trying to create new habits and change their habitual behavior feels hard, overwhelming, and even impossible. They’ve likely tried and failed many times before. And they’re most likely going about it completely the wrong way.


Relying on willpower and sheer “stick-with-it-ness” — which will ALWAYS run out, no matter how good your advice is… or how impactful it could be on their life.  

  • Behavior change doesn’t have to be difficult, intimidating or unsustainable.
  • It doesn’t have to end in failure and frustration every time.
  • And it is possible to create new, lasting behaviors (that can literally transform the lives of your clients) — no willpower required — when you have the right approach.

TINY HABITS®

COACH CERTIFICATION TRAINING

Help your clients create new, lasting habits by leveraging the science of behavior change and habit formation.


Imagine


... Building a reputation of excellence in your chosen field, because your clients consistently get incredible results and positive outcomes when they work with you. 


… Being able to give your clients a suggestion, and have them come back to you excited and EMPOWERED because they actually made positive progress —  instead of feeling disappointed and demoralized, after trying to change and failing yet again.


… Feeling PASSIONATE about your work because you get to SEE your clients change and get the outcomes and results they’ve been hoping for.


… Hearing your clients goals and knowing that you have the tools to help them actually ACHIEVE them.


All of this is possible when you master the science of behavior change. It’s time to stop watching your clients struggle, and start setting them up to succeed. 

Each week you'll get access to

  • Live Training
  • Live Q & A Session with BJ Fogg
  • Homework Assignments
  • Training and research this is not in the book
  • Coaching Resources ie: videos to share with clients, teaching and coaching tools, workshop outline, and coaching guide
  • Live Training
  • Homework Assignments
  • Coaching Resources
  • Additional Video Lessons
  • 30-minutes of direct access to Dr. BJ Fogg during Open Office Hours (unless he is traveling) 
  • Personalized Support From Linda Fogg-Phillips and Jennifer Lee



GET CERTIFIED AND LICENSED IN THE TINY HABITS® METHOD -

AND YOU'LL ALSO GET...



  • Your own listing on our website, to market your services.
  • An opportunity to use a Tiny Habits® branded email, should you wish.
  • Stats and testimonials about your coaching effectiveness to use in your marketing.
  • Access to live Bi-Monthly training from BJ and Linda to keep you at the top of the field of behavior change and habit formation  

A 7-Week LIVE Training + Certification to teach you the Tiny Habits® Method — so you can help your clients create new habits with ease (and without relying on willpower).


We will teach you, step-by-step, how to improve your clients lives using this breakthrough method, our custom resources, and our exclusive digital coaching platform.


Here’s some of the professionals who benefit from this program:

  • Coaches
  • Consultants
  • Personal Trainers
  • Naturopaths
  • Nutritionists
  • Financial Planners
  • Dieticians
  • Therapists
  • Counselors
  • Teachers
  • And more...
  • Client referrals from Tiny Habits® Academy.
  • A listing in the Tiny Habits® Certified Directory on our website. 
  • Your own listing on our website, to market your services.
  • An opportunity to use a Tiny Habits® branded email, should you wish.
  • Stats and testimonials about your effectiveness to use in your marketing.  

YOUR INVESTMENT 

$2,497  *

Your investment includes the training fee 

and the first year of your annual licensing fee ($500)

* payment plan available - 6 payments of $467 each



STEP ONE
Certification, this includes: 

  • 7 weeks of Masterclass on the Tiny Habits Method  
  • Access to class material and resources
  • 2 weeks Apprenticeship in the Tiny Habits Method (during weeks 6 & 7 of your training)
  • Open Office Hours with BJ on Thursdays at 12:00 noon PT (optional)

STEP TWO
Annual Licensing: 

  • License activation upon successful completion of Tiny Habits® Certification (First year of licensing included in the Tiny Habits Certification fee. Thereafter licensing is $500 annual)


INCLUDED WITH CERTIFICATION AND LICENSING:

  • Bi-Monthly Live virtual training with BJ and Linda for your continued learning.
  • The Tiny Habits Library of coaching resources.
  • 60+ additional Tiny Habits® training videos to increase your skills and use with your clients. 

MEET YOUR TRAINER: LINDA FOGG-PHILLIPS

Linda Fogg-Phillips, M.S., is the brawn behind the Tiny Habits® programs, and your main teacher and Tiny Habits resource over the 6 weeks.


Sister of Dr. BJ Fogg, and a mother of 8 children, Linda knows how to design systems that work (and how to get her kids to do what they need to do – a  real-life behavior change lab ?).


Her expertise includes behavior change in the world of health and wellness; and she has a Masters in Health Promotion and Exercise Physiology.


BJ and Linda have been best friends and ‘partners in crime’ for over 50 years — and have taught Behavior Change together with incredible results since 2008.

Linda Fogg Phillips | Tiny Habits

Learn the most effective behavior change method in the world.

WEEK 1: The Foundation of Behavior Design and Tiny Habits

  • Practice the fundamentals of the Tiny Habits Method

  • Go above and beyond what you read in Tiny Habits: The Small Changes that Change Everything

  • Learn applied and practical coaching exercises (and how to use the supporting resources to help your clients)

  • How to coach others using the fundamental skills of the Tiny Habits method.

  • Understand a variety of coaching contexts and when to use which part of the Tiny Habits Method

WEEK 1: THE ANATOMY OF A TINY HABIT

  • How (and why) habit formation is a skill (BONUS? It can be learned)
  • How to create “Success Momentum” for your clients to build confidence and results
  • How to use our “Celebration Blitz” to lock in lasting change
  • How to discover “Anchor Moments” so their new habit is implemented daily

WEEK 2: Designing Recipes for Tiny Habits (Ability & Prompts)

  • Understand the core concepts of the Tiny Habits Recipe
  • Drill on fundamental skills for designing recipes
  • Learn the 7 ways to create recipes using the Tiny Habits Method
  • Approaches to coaching others in designing Tiny Habits Recipes
  • See real recipes from participants in the 5-Day Tiny Habits program and how to coach them to success
  • Finding your area of expertise to help your clients succeed 

WEEK 2: TEACHING TINY HABITS® TO OTHERS

  • How to create your clients’ custom Tiny Habit Recipe
  • Two approaches to making behaviors smaller and easier
  • How to pair the right “Anchor Moment” with a new “Tiny Behavior”
  • How to quickly troubleshoot challenges your clients may have 

WEEK 3: Your Superpower for Creating Habits: Emotions

  • Do a deep dive into the most important aspect of habit creation
  • Get clear on the fundamentals of what wires in a habit and how to fail-proof your coaching techniques in this skill
  • Clarify confusion about everyday terms that hold back your clients' progress 
  • How to use key Tiny Habits Coaching Resources to teach the skill using emotions to create habits in a variety of contexts

WEEK 3: SCALING SUCCESS FROM TINY HABITS® UPWARDS

  • The 3 categories of Tiny Habits®, and which one to choose for your client
  • How to grow a Tiny Habit into a bigger habit, and scale your success
  • How and why motions create habits, and how to leverage that
  • How to celebrate your Tiny Habits® and find your natural, powerful celebration.

WEEK 4: The Habit Garden: How to Iterate and Grow

  • Iteration, Growth and Transformation
  • How to revise a recipe that’s not working
  • 5 Key Skills for Growth and Transformation 
  • An analogy and resources to help your clients transform
  • The key way you can be most impactful as a coach (and outperform your competitors)

WEEK 4: TINY HABITS® IN PRACTICE

  • The most common Tiny Habits® questions — and answers
  • The kind of results that you can expect for your clients (our research)
  • The successful approaches to coaching your clients
  • How to apply the Tiny Habits® Method to your practice or business

WEEKS 6 AND 7: YOUR APPRENTICESHIP

Over these 2 weeks you will coach 20 - 30 people each week (that we assign to you) in the Tiny Habits® Method. You’ll invest about 30 minutes each day — and by week two, you won’t need our help (although it’s always there if you do). At the end, we will gather your results, and present you with statistics and statements that show your impact (prepare to be delighted by them).


FAQ's

How long are the class sessions?

Each class is 90 minutes. There are 7 classes in the training. Class attendance is required.


What if I miss a class?

If you need to miss a class, you can schedule a private makeup session with our Assistant Director, Jennifer Lee. There is a missed class fee of $120 for a private training makeup session.


Is there homework and how long will it take to complete it?

Yes, there is homework after each class sessions. The homework includes reading assignments from the book, quizzes on your reading, application exercises, additional training videos, and re-teaching what you learn in each class.


During  weeks 1 - 5 you can plan on about 2 hours total each week of homework.

During weeks 6 & 7 you will spend about 45 minutes a day coaching people that we assign to you. The coaching is email based and can be done in small increments each day.


Is there a final test or evaluation?

Yes. The people that you coach during your Apprenticeship (weeks 6 & 7) will evaluate you and your abilities to coach using the Tiny Habits Method. This is the primary way that we evaluate your abilities. We also evaluate your class participating in each class.



WEEKS 5: Your Apprenticeship: Coaching with Greenhouse 

  • Learning the custom coaching platform to use for Tiny Habits
  • Create your coaching resources to be used during your Apprenticeship and beyond
  • How to be a 5-star Tiny Habits Certified Coach
  • Future success using the Tiny Habits method for your coaching practice (success leaves clues)


Over the 2 weeks you will coach people that we assign to you to work with in the Tiny Habits® Method. You’ll invest about 45 minutes each day — and by week two, you won’t need our help (although it’s always there if you do). At the end of each week of your Apprenticeship, we will gather your results, and present you with your own statistics and statements that show your impact (prepare to be delighted by them).


WEEK 6: Apprenticeship Week 1

  • Review of the best practices for one-on-one coaching and group coaching using the Tiny Habits Method
  • How to coach in the Tiny Habits method using Greenhouse
  • Identifying features of best and worst recipes from real Tiny Habits participants
  • How to respond to key issues your clients will face
  • Business guidance to maximizing your Tiny Habits certification


WEEK 7: Apprenticeship Week 2

  • Your next steps as a Tiny Habits Certified Coach
  • Tools for Tiny Habits Presentations and teaching Tiny Habits Workshops
  • Designing your customized Tiny Habit recipes for your clients



Armed with your Tiny Habits® Certification you will be able to...


Improve your client’s success dramatically

Become an industry leader

Build a more successful career

Work from anywhere

Linda Fogg Phillips | Tiny Habits

MEET YOUR TRAINER: LINDA FOGG-PHILLIPS, M.S.

Linda Fogg-Phillips, M.S., is the brawn behind the Tiny Habits® programs, and your main teacher and Tiny Habits resource over the 6 weeks.


Sister of Dr. BJ Fogg, and a mother of 8 children, Linda knows how to design systems that work (and how to get her kids to do what they need to do – a  real-life behavior change lab ?).


Her expertise includes behavior change in the world of health and wellness; and she has a Masters in Health Promotion and Exercise Physiology.


BJ and Linda have been best friends and ‘partners in crime’ for over 50 years — and have taught Behavior Change together with incredible results since 2008.

Frequently Asked Questions


Q: Why is mastering habit change so important and impactful?

Q: Why the Tiny Habits® method so effective?

Q: Does the Tiny Habits® Method work on everyone?

Q: Is the Tiny Habits® License required?

Q: Why do I need the Tiny Habits Coach Certification if I read the book?

Q: How long are the classes and how often do they meet?

Q: How many people are in each cohort?

Q: Does the Tiny Habits® Method work on everyone?

Q: Is the Tiny Habits® License required?

Q: Does BJ Fogg teach in the program?

Help your clients create lasting changes with the 

Tiny Habits® Method

Schedule a discovery call with Linda Fogg-Phillips to discuss if
certification in the Tiny Habits® Method is right for you!